Spinning Gillard is waste of time


Even a carefully crafted media makeover can’t always disguise really obvious character traits.

Reportage by news.com.au this morning that Prime Minister Julia Gillard had enlisted the assistance of a spin ‘guru’ to lift her public approval ratings almost made me choke on my coffee (note that much News Limited content has since been cordoned off by a paywall).

My fit of giggles was prompted not so much by the fact of the matter, but of its immediate leaking to the media. What kind of incompetent idiocy is this?

There’s no secret to the fact that media consultants exist, or that Gillard performs poorly, coming across as a droning bore, a patronising and yet facile presence in the political landscape.

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Election diary 2010 — Week Five

Time to get down and dirty

Sunday, 15 August 2010

The screaming headline ‘Bloodbath’ in Brisbane’s Sunday Times notwithstanding, every day there’s not a negative news lead about Gillard or Labor, the election slips a little further from Abbott’s grasp.

There may be a poll in Queensland predicting a 5.7 per cent swing to the Coalition, but the poll on its own is more likely to galvanise traditional Labor voters to swing back to the party of habit rather than remember why they were in two minds about Gillard’s Labor.

It should also not be taken for granted that the swing towards the Coalition might be no more than a swing away from Labor based on media coverage of the leaders’ performance that occurred up to two weeks ago. In any case, as i said at the outset, every day Abbott does not have Gillard on the back foot is a day on which Gillard wins hearts and minds.

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Election diary 2010 — Week Four

Electorate letters

Saturday, 7 August 2010

Today was my day – one of the two or three days in the electoral cycle on which I make my feelings known to my candidates. I wrote letters to the Greens, Labor and Liberal candidates. Without going into details I suggested that, all partisan rhetoric aside, general economic and national security policies were so similar between the parties there was no need to discuss these, and that I was looking for individual views on general principles and specific stances on social policy issues. I wonder whether I will get responses that aren’t form letters cut and pasted from policy bumph.

The very nature and form of response itself might indicate who is the most hungry for my vote, if not also who is the most deserving. Wouldn’t it be a sad indictment of them all if I got what I fully expect: the brush-off by overworked and disinterested staffers.

Labor’s three-ring circus?

The Sydney Morning Herald this morning suggested that the spectacle of having three Labor figureheads (a former leader, a former PM, and the incumbent PM) intersecting each others’ orbits in Queensland today was tantamount to the Labor campaign becoming a circus.

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Re-evaluating the NBN


There should be serious concerns about Labor proposals for a national broadband infrastructure project.

When the Rudd Labor Government first released its National Broadband Network policy my initial response was to favour the notion of seeing the whole nation wired up for lightning fast internet access, but as time wore on I grew uneasy when I started to contemplate the range of things that could and would go wrong as part of any government intervention into the market.

The Coalition’s ‘me too’ internet policy, released in the rarefied election climate, the ever widening sope of the market intervention taking shape, plus fear of a backdoor implementation of the Rudd/Conroy censorship agenda, forced me to look again more carefully at Labor’s National Broadband Network (NBN) policy.

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Election Diary 2010 – Week One

First-timers disenfranchised

Saturday, 17 July 2010

The decision to call for an election on a Saturday would be otherwise unremarkable had it not meant that new voter registrations close at 20:00 on the following Monday, almost certainly disenfranchising a swathe of first-time voters.

One must assume that the ALP party machine was aware of the consequences of its timing for calling the election, and therefore doesn’t care about these votes, or has reason to fear them. In either case, that can’t be a good sign for Gillard because that constituency is likely to share a mind-set with a larger group of already registered voters.

One might be tempted to draw the conclusion that Gillard’s centerpiece education reforms aren’t really that popular with its intended consumers – students. One might also infer that ALP strategists have decided that the election will not be fought and won education policies; a reasonable assumption, I would think.

These matters notwithstanding, the timing of an election so soon after a leadership change was probably smart. Gillard hasn’t yet had time to make mistakes in her own right as leader of the party, enjoys a substantial honeymoon boost in the ratings, and is likely to slip in popularity the longer she waits if there aren’t any major new initiatives she can deliver prior to and separate from election pork barreling.

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